Weekly Field Notes on All Things Marketing.
Best Team Building Activities in Memphis
Team-building activities aren’t just a fun break from the workday grind – they’re a fabulous way to strengthen your company’s culture, foster camaraderie, and boost morale. These experiences allow coworkers to connect on a personal level, improve communication, and return to the office feeling more united and energized. Whether your team needs a little adventure or a chance to relax and unwind, Memphis offers plenty of opportunities to bring everyone closer together.
Let’s take a look at a few of the cool team building activities the 901 has to offer!
Fuel for the Fire: Why Curiosity Matters as a Mentor
As I prepare for my upcoming BizWomen Mentoring Monday experience, I am reminded of all the times mentorship has shaped my professional career. I have spoken before about how I once thought mentorship was unnecessary
Rise of the Co-Creator: Why AI Won’t Replace Writers
As readers of our blogs know, at the end of each year the Campfire Collective team loves to share our predictions for the next twelve months. My prediction centered around the use of AI in copywriting – and as I reflected and researched, I realized that I had more to share than one short prediction could cover.
Fanning The Flames in 2025
If you’ve been around for some time, you know that I kick off each new year with Kat Gordon’s visioning exercises to determine what Campfire Collective should look like in 12 months.
Marketing Trends to Anticipate in 2025
2024 was all about artificial intelligence, personalized marketing, user-generated content, short-form videos, and the rising impact of Gen Z. Curious about what’s ahead?
Notes From The Trail: Campfire Collective’s 2024 Year in Review
What a year! Between TikTok trends and Twitter’s demise, the Paris Olympics and the Presidential election, this year has certainly kept marketers on our toes.
Campfire Collective Takes the Stage at PRSA 2024 VOX Awards
When we started Campfire Collective, our vision was simple: create powerful, community-driven stories that resonate. At this year’s PRSA 2024 VOX Awards, that vision found the spotlight.
Practicing Gratitude: What We're Grateful For in the Marketing Agency World
If you haven’t read Shannon’s blog on gratitude for the small things in life, we encourage you to hop over and take a look!
The Key to a Successful Giving Campaign
It’s that time of year again: Giving Tuesday is quickly approaching, followed by the end-of-year giving push. Every social media platform becomes inundated with posts saying that if you donate a little bit of change, you can be the change you want to see. Sound cheesy?
It’s The Little Things: Tiny Pieces of Gratitude in Business
If you have been around here for some time, you know that Thanksgiving is my favorite holiday. I love this day for many reasons (no commercialism, relaxed pace), but the main one is an intentional focus on gratitude.
Building and Maintaining Relationships Part 3: Long-Term Success with Media and Community
In the first two parts of our series, we covered the fundamentals of outreach and how to stay top-of-mind with your contacts without being over the top. Now, let's explore the final piece of the puzzle: creating long-term success through strong partnerships with both media and community organizations.
Three of my Favorite Aesthetically Pleasing Summer Dishes
IT’S SUMMER! Allow me to help you level up your social media feed with some delicious and aesthetically pleasing recipes. These three dishes not only taste great but are photo-worthy and sure to engage your audience. We are talking colorful, nourishing, and audience-pleasing meals!
The Power of Partnerships: Leveraging Expertise for Business Growth
I've often talked about the magic of teamwork, and there's no better example than the amazing crew at Campfire Collective. Our team is equipped with the skills, passion, and dedication that make us shine in the marketing world.
Podcast Recording Tips
You have selected your podcast topic, and platform, invited your guests, and know how to save money doing it all.
Capture the Attention of Gen Z: Part One
They’re taking the world by storm, and they’re here to stay! Gen Z is pushing the status quo in all fields with their results-driven and socially conscious attitude.
Building and Maintaining Relationships Part 2 - How to Stay Top-of-Mind without Being Over the Top
In the first part of our series on building and maintaining relationships for PR and marketing, we laid out the essentials of media relations for clients. Now, let’s look at the delicate art of staying top-of-mind with your contacts without overwhelming them.
The Psychology of Copy: Understanding Your Audience’s Motivations
If you’ve read our blogs, you’ve read this nugget of advice several times: before you create anything in the marketing world, you must know your audience. What motivates them?