Let Your Light Shine with Campfire Collective
Warm. Creative. Reliable.
We are Campfire Collective, a group of passionate, innovative professionals with our own areas of expertise. With flexibility and reliability, we collaborate with you to understand your needs, determine your goals, and develop the digital marketing strategies that set you apart!
Campfire Collective is the brainchild of Shannon Briggs, a trailblazing creative in marketing, social media, and public relations. Find out more about why the time is right for Campfire Collective in her blog here.
We have had the opportunity to work on some great projects. Let’s shine a light on a few!
We have developed and executed campaigns that:
Won six total public relations industry VOX awards in 2018 for work on two clients’ campaigns
Won nine total VOX awards in 2021 for work on three clients’ campaigns
Increased attendance at East Buntyn ArtWalk by 900% over from 2014-2018
Launched Memphis’s first immersive theatre experience to a sold out crowd
Raised over $1 million in relief funds for Memphis hospitality workers during the COVID-19 pandemic in 2020
Significantly increased sales at all 40 participating businesses during Meet Me Along Madison's 2016 two day event
Launched Memphis’s first three day wine festival to a nearly sold-out crowd, and a sold-out crowd in year two.
In two years, increased one client's social media following on Facebook by 7K followers, Twitter by 10K followers, and Instagram by 17K followers
Landed two clients in feature stories in Time's Money Magazine.
Carrying the Torch
Without the support of our community, Campfire Collective would have fizzled before it caught fire! We are forever grateful for the continued warm enthusiasm and welcome we receive from clients, colleagues, friends, and neighbors.
Our relationship with our community is a vital part of our identity. When it comes to our clients, we believe strongly in working with community-based businesses, so they can in turn lift up our community as a whole. And when we talk about volunteering, we are committed to using our resources to make a lasting, positive impact in Memphis.
Local non-profits light the flames – we want to carry the torch forward. We recognize the importance of advocating for the future female leaders of Memphis. That’s why we’ve partnered with organizations that champion women of all ages. Follow us as we blaze a trail to a lasting impact on our community.
“Shannon makes her clients and Memphis look really good. She is super positive and easy to work with. She offers a deep understanding of what does and doesn’t work for marketing. And she is really great at creating a plan. As a small program at a non-profit, we sometimes feel overwhelmed with all the tasks that need to be done. Shannon takes so much off of our plate and makes our marketing seamless, so we can focus on other areas of our work.”
— SYLVIA CRUM, COMMUTE OPTIONS AT INNOVATE MEMPHIS
“When Leadership Memphis decided to be more intentional about our social media presence we reached out to Shannon. We had three different areas of focus - each with its own voice, goals and communication plan. Thanks to Shannon we were able to dramatically increase our visibility - and response rates - in all three. If you need someone who is detail-oriented, proactive and gets results...my recommendation is Shannon.”
— DAVID WILLIAMS, LEADERSHIP MEMPHIS